Jazz in ‘t Park
The purpose of this school assignment was to design a brand identity for a music festival.
I chose Jazz in 't Park. It is a Ghent festival and, as the name suggests, there are Jazz performances in a public park.
Specifically, what we had to design were five posters, a programme booklet and a logo. There had to be a clear design language and style in all these elements, which you could easily transfer to any medium. A fixed colour palette, perhaps a graphic element, a fixed form of typography,...